Countdown Fresh Market

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Looking for the freshest ingredients? The Countdown Fresh Market brings together growers and experts of fresh fruit and vegetables, so you can enjoy healthy, great tasting produce that has been carefully grown and picked for you. 

Sample the freshest and tastiest fruit and vegetables from the experts plus be inspired by cooking tips and recipe ideas.

AS Wilcox

A. S. Wilcox and Sons Ltd was established in 1954 and has continued to grow and market potatoes, onions and carrots ever since, becoming an integral part of New…



At Countdown we love food and we’re committed to helping Kiwis' to eat well for less! We’re excited to introduce our new Countdown range of simple delicious food…



Fresh West Ltd is a family owned business based in Glenbrook just south of Auckland growing specialty capsicums. Over the past 13 years we have trailed many different…


Kaipara Kumara

Kaipara Kumara have been growing kumara for over 50 years. • Orange Kumara (Beauregard) has a rich orange flesh and is the sweetest of the 3 varieties. Try in a…


King Avocado

Direct supply to Countdown Supermarkets from New Zealand’s largest grower of avocados King Avocado is NZs largest avocado growing operation and comprises 75,000…


Leaderbrand Produce

Established in 1975, LeaderBrand is recognised as one of New Zealand’s largest and most innovative horticultural and fresh food businesses. Still a family owned…


New Zealand Gourmet

New Zealand Gourmet Holdings Ltd is a privately held family company. The company is vertically integrated in that we are involved from seed through to the final product…


Passion Fresh Limited- House of Taste Cucumbers

Passion Fresh Limited is a New Zealand company established in 2000, specialising in Telegraph and Mini cucumbers - called Snack Cucs. We grow and supply fresh,…



PickMee! Fruit Company Providing quality produce and service – building lasting trust PickMee! Fruit Company is the marketing arm of Sunfruit Orchards Ltd which owns…


Purefresh Organic

Purefresh Organic was born 20 years ago when kiwi brothers Peter and Jeffery Turner had a dream to deliver New Zealanders the best produce that our country can offer. Growing…


Turners and Growers

T&G Global (originally Turners and Growers) was born in Auckland over 120 years ago. Today, we’re a truly global business with offices in 12 countries and growers…