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Quality concerns echoed by NZ’s oldest honey company 

WED JULY 18   |   CATEGORY: Exhibitor news

The country's oldest honey company says questions about the pollen count of some New Zealand honey also need to be asked, after a US survey found that 75% of American honey was processed to the point it has lost its health benefits and traceability.

Airborne Honey Chief Executive Peter Bray says the problem a US survey unveiled - where honey is ultra-filtered to remove impurities, but loses its natural health properties and ability to trace to its origins in the process - isn't just limited to that part of the world.

"Seventy five percent of the honey samples tested in the survey found that they'd been ultra filtered, which removes impurities and keeps the honey from crystallising quickly, but leads to these other problems. There are other ways to keep honey pure, that also retain its natural properties and the ability to know where it came from. Those two things are so very important to New Zealand's image as a supplier of fresh, untouched food, that it's extremely important that we maintain our standards."

Mr Bray says most New Zealand consumers are probably unaware that some honey is processed in this way - and that the honey that they are eating doesn't necessarily deliver the qualities they'd expect.

"The reality is that so much natural food is significantly altered today, and people aren't aware of it. As consumers, we want to know we are buying something that's genuine, and it does what it claims to do," Mr Bray says. "We'd like to see tougher regulations around labelling."

Mr Bray says Manuka honey is a good example of an area that customers have high expectations that aren't always met.

"It commands a high price because of its perceived health benefits, and so consumers deserve to be told the actual Manuka content in the jar they are buying. Stricter labelling regulations would ensure this."

Established in 1910, Canterbury-based Airborne Honey is the longest serving honey company in New Zealand. The company has brought together a century of honey making experience with sophisticated processing and testing facilities to offer a consistently high quality, traceable product. Its unique 'Honest, Undamaged and Traceable' labelling tells the customer exactly what variety of honey is in each jar, and precisely where it came from, right back to the drum of honey in an apiary.

"We've put many years into our lab testing facilities and labelling system, and developed a Honey Standards Guide to help people navigate their way through the complexities of honey, and help them chose a high quality product each time.

"We'd like to see the US study as the impetus for more stringent labelling codes for New Zealand honey. This would give New Zealand consumers the confidence that they know exactly what they are eating, but also help strengthen our valuable export markets - with Manuka honey being worth an estimated $120 million alone, this is certainly significant."

Bray says ultimately he believes the drive to increase the quality of honey will come from consumers.

"Around the world, people are increasingly asking questions about the quality of their food, and where it's come from. Often, it's very difficult for them to peel back the marketing spin to get answers to these questions. We're a family owned business still going strong after more than a century because we're able to guarantee what's in each jar we sell. We're simply calling for the enforcement of these same standards industry wide."

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FULL DETAILS

 
Auckland laps up The Food Show 2011

Auckland laps up The Food Show 2011

The Food Show Auckland 2011 continued the event's long run of success, attracting 37,007 eager foodies to the ASB Showgrounds...FULL DETAILS

 

Auckland 2011 – A great first day

Thursday was no ordinary day in Auckland – Thursday was Preview Day. That means 4000 lucky punters converged at The Food Show to sample fabulous foods, sip delicious drinks, witness hot chefs cooking live and generally getting their culinary groove on.FULL DETAILS

 
Bread machines: Celebrity foodies rise to the challenge for Auckland Food Show

Bread machines: Celebrity foodies rise to the challenge for Auckland Food Show

Some of New Zealand’s best-known chefs and bakers are set to get their hands dirty at a unique cooking demonstration of how they best “use their loaf” at this year’s Auckland Food ShowFULL DETAILS

 
The Food Show Masterclass Series

The Food Show Masterclass Series

Learn the art of the perfect paella while sipping Spanish wine and tasting tapas in the VIP room at The Food Show...FULL DETAILS

 
Stock up on Trade Aid's 'feel good factor'

Stock up on Trade Aid's 'feel good factor'

Visit Trade Aid’s stand at The Food Show Auckland 2011 and you’ll find more than just delicious flavours – you’ll feel the rosy glow of helping small-scale farmers in developing countries get a fair price for their goods.FULL DETAILS

 

Barilla

Barilla hosts an exciting interactive and engaging stand at The Food Show, AucklandFULL DETAILS

 
Meet the farmer who grew your banana

Meet the farmer who grew your banana

All Good launched New Zealand’s first and only Fairtrade bananas at last year’s Food Show. Now this year, they want to introduce you to the people who grow them and show you why a happy farmer produces a better banana.FULL DETAILS

 
Over The Moon Dairy Company and NZ Cheese School

Over The Moon Dairy Company and NZ Cheese School

CheeseMaster Neil Willman, who has just returned from a fortnight as Australia’s Cheese Ambassador promoting cheeses to five countries in Asia, will be turning his hand to making cheese on the New Zealand Cheese School stand at the Auckland Food Show this year. FULL DETAILS

 
Taste and Embrace Asia with South Pacific Food Supplies

Taste and Embrace Asia with South Pacific Food Supplies

SOUTH PACIFIC FOOD SUPPLIES (SPFS) invites guests of THE FOOD SHOW AUCKLAND to savour the exotic flavours of Asia. Taste India’s fine HIMALAYAN DAAWAT BASMATI RICE, and AMBA FOODS' selection of spicy traditional Indian delicacies, and rehydrate yourself with the Orient’s popular nutritional soda, GINSENG UP.FULL DETAILS

 
Food Show Christchurch 2011 Cancelled

Food Show Christchurch 2011 Cancelled

The Food Show Christchurch 2011 has been cancelled. Concerns for staff safety have led a number of key exhibitors to withdraw their stands, which has rendered the show commercially unviable.FULL DETAILS

 
CuisineScene New Zealand

CuisineScene New Zealand

The kitchen has always been the busiest room in Rae Towers’ house but now, it’s even more hectic! Rae, together with her husband Neale, left the world of science research and took over long-established Waikato food business CuisineScene NEW ZEALAND just one year ago.FULL DETAILS

 
Sabato - Specialist Gourmet Business

Sabato - Specialist Gourmet Business

Sabato, a specialist gourmet business founded by Jacqui and Philip Dixon, has been sourcing and introducing superb ingredients to New Zealand since 1993. Initially based in their home garage, 18 years later Sabato is now a showroom, commercial kitchen and trade premises in Mount Eden, Auckland.FULL DETAILS

 
Hyleys's Tea Company

Hyleys's Tea Company

Dear New Zealanders, On behalf of my company I would like to introduce you a new tea brand for New Zealand market - HYLEYS. We work closely with Hyleys's Tea Company to bring one of the best teas into New Zealand.FULL DETAILS

 
Fresh To Go - A Press Release for Food Lovers

Fresh To Go - A Press Release for Food Lovers

Fresh to Go is New Zealand’s leading maker of fresh salads and salad meals and they’re determined to stay in the top slot. Supplying delicious and exciting salads to supermarkets, hospitals, cafes and restaurants all over New Zealand is a constant challenge, but one that gets the team out of bed and raring to go every day.FULL DETAILS

 
Chill Ball - The Perfect Partner for Wine

Chill Ball - The Perfect Partner for Wine

In a bar, at a barbecue, on the beach or by a winter’s log fire, wine is predictable: it warms up, too fast. Too many of us drop in ice or simply drink faster.FULL DETAILS

 
Finding Flavour

Finding Flavour

Auckland foodies can still experience the authentic world of international cuisine even if the economy has clipped their travelling wings. Finding Flavour offers foodie day tours, cooking classes and themed lunches in the Auckland region and beyond.FULL DETAILS

 
Argentina and New Zealand, closer than ever.

Argentina and New Zealand, closer than ever.

Historically, men used to travel long distances around the globe, driven by the idea of finding answers as well as new fabrics, new spices, new flavours… new horizons. Nowadays, things have changed… but not too much...FULL DETAILS

 
Real Coffee. Made Easy.

Real Coffee. Made Easy.

After three years of research and development, the experts at Robert Harris have transformed plunger coffee as we know it with the launch of a revolutionary new product - Robert Harris Plunger Bags.FULL DETAILS

 
Heavenly Fudge

Heavenly Fudge

Heavenly Fudge was established in June 2009 when Wendy Whatford, owner of The Christmas Heirloom Company, decided to fulfill a long awaited dream.FULL DETAILS

 
Stonecroft - 'Firsts' in the NZ Wine Industry

Stonecroft - 'Firsts' in the NZ Wine Industry

Stonecroft is known for its ‘firsts’ in the New Zealand wine industry. The vineyard was established back in 1981 by Dr. Alan Limmer. Alan was one of the pioneers in the Gimblett Gravels. FULL DETAILS

 
Addmore Elderflower

Addmore Elderflower

Elderflowers for many years have been recognised as having natural properties which “cleanse the blood, purify the system and soothe the nerves in a revitalizing way”FULL DETAILS

 
Use Your Loaf

Use Your Loaf

The Loaf & Weston Milling Baking Theatre will be continuously churning out a wide range of baked goods including ciabattas, Turkish pides, croissants and more.FULL DETAILS

 
Bega - Cheesemakers since 1899

Bega - Cheesemakers since 1899

Bega has brought the best of its long cheese making heritage in Australia to New Zealand. Awarded numerous gold medals over the last century for its excellence in quality, taste and innovation, Bega has enjoyed the biggest-seller status in Australia for twenty years. FULL DETAILS

 
Wellington Gallery 2011

Wellington Gallery 2011

Missed the 2011 Food Show Wellington? Don't worry we have all the hottest photos here.FULL DETAILS

 
Auckland Gallery 2010

Auckland Gallery 2010

Missed the 2010 Food Show Auckland? Don't worry we have all the hottest photos here.FULL DETAILS

 
Take a day out for the time of your life

Take a day out for the time of your life

Synchronise your watch, mark your diary, circle the dates on your calendar: The Food Show Auckland is coming to town from 28 - 31 July at the ASB Showgrounds, Greenlane.FULL DETAILS

 
Mount Riley Wines

Mount Riley Wines

Mount Riley Wines from Marlborough is excited about returning to the 2011 food show after being kept busy by an enthusiastic crowd at the 2010 show. FULL DETAILS

 
Old Mout Cider

Old Mout Cider

Cider has experienced huge growth in popularity in New Zealand (and the rest of the world) recently, some even say it's been the 'summer of cider' - so Old Mout Cider thought it seemed a fitting time to give the Old Mout a bit of a spit and polish.FULL DETAILS

 

Clippings 2011

Download The Food Show 2011 media clippings here. FULL DETAILS

 
Top Five Reasons To Go To The Food Show Wellington 2011

Top Five Reasons To Go To The Food Show Wellington 2011

As the days get shorter and the temperature drops, The Food Show Wellington promises to warm Wellingtonian hearts and tummies from 27 to 29 May 2011 at the Westpac StadiumFULL DETAILS

 
The Food Show Wellington 2011: prepare your palate for pleasure

The Food Show Wellington 2011: prepare your palate for pleasure

Wellington is about to become the country's capital of cuisine from 27 to 29 May 2011 during The Food Show Wellington at the Westpac StadiumFULL DETAILS

 
The Food Show Christchurch 2011: now from 9 to 11 September

The Food Show Christchurch 2011: now from 9 to 11 September

We take great pleasure in announcing new show dates for The Food Show Christchurch: 9 – 11 September 2011.FULL DETAILS

 
The Food Show Christchurch postponed, but the show will go on

The Food Show Christchurch postponed, but the show will go on

The Food Show, due to be held in Christchurch from 8 to 10 April 2011, has been postponed until later in the year due to the tragic events of the 22 February earthquake.FULL DETAILS

 
North Port Events aims to take NZ hospitality sector to the US

North Port Events aims to take NZ hospitality sector to the US

North Port Events has won the position of New Zealand agent for the National Restaurant Association Restaurant, Hotel-Motel Show (NRA Show) in the USA – the largest restaurant, foodservice, and hospitality trade exhibition in the western hemisphereFULL DETAILS

 
Auckland laps up The Food Show

Auckland laps up The Food Show

The Food Show Auckland 2010 attracted 40,412 dedicated culinary enthusiasts between 29 July and 1 August, providing a mouth-watering mid-winter pick-me-up for exhibitors and visitors alike.FULL DETAILS

 
Proudly become a JAFA – that's 'F' for 'Foodie'!

Proudly become a JAFA – that's 'F' for 'Foodie'!

The finishing touches are being applied to the greatest food and wine event of 2010FULL DETAILS

 
Windy Wellington gets ready to cook up a storm

Windy Wellington gets ready to cook up a storm

The Food Show, Wellington's annual gourmet gathering, returns in 2010 with a unique mix of local and international, artisan and boutique, fabulous and delightful food and drink.FULL DETAILS

 

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