After three years of research and development, the experts at
Robert Harris have transformed plunger coffee as we know it with
the launch of a revolutionary new product - Robert Harris Plunger
Bags.
Set to make over coffee experiences across the country with a
focus on giving New Zealanders real, fresh coffee without the mess
and fuss, Robert Harris Plunger Bags follow an easy 1,2,3
format:
1. Simply,
drop the plunger bag in the plunger and add 1 ½ - 2 cups of hot,
not boiling water for each plunger bag.
2. Plunge
5 or more times to allow the water to circulate.
3. Allow 3
minutes to brew, and enjoy. No mess, easy clean up.
"Our customers lead busy lives and are often short on time, but
quality coffee is still very important to them," says Jodie
Timmins, Robert Harris New Zealand Brand Manager.
"The new Robert Harris Plunger Bags mean New Zealanders can have
the best of both worlds and enjoy real, fresh coffee, everyday. And
with no icky bits to clean up afterwards, there truly is no
fuss."
Ms Timmins says in developing the Plunger Bags, matching the
quality and delicious flavour of traditional fresh plunger coffee
was imperative.
"Made using 100% Arabica roast and ground coffee, these products
have been specially roasted and blended for optimum delivery of
flavour. The custom designed circular bag has been developed for
perfect plunger fit with perforations that allow the fresh coffee
to brew and release a consistently superior taste."
It is the consistent quality in every cup which Ms Timmins says
gives customers the confidence to serve Robert Harris Plunger Bags
at any occasion.
"Whether you are entertaining at home, or grabbing a quick break
at the office, this product can be relied on to deliver a great
coffee experience every time."
The Robert Harris Plunger Bag range features four of their most
popular blends, with varying strengths - Harris Blend, Italian
Roast, Jamaican Blue Mountain Style and Start Me Up.
Each specifically roasted and blended to
achieve optimum flavour.
Robert Harris Plunger Bags are available in 140g packs at
supermarkets nationwide for RRP $7.49.
Robert Harris are experts at making coffee for kiwi tastes, not
only because they're kiwis but because they are passionate about
what they do and know every day is an opportunity to do
things better.
Robert Harris is the number one fresh selling coffee in New
Zealand supermarkets and there are 50 Robert Harris Cafes
nationwide, serving over 4 million cups of coffee a year. www.robertharris.co.nz